I designed these for HP while at Liquid Agency with the help of Sr. Designer Lulia Held under Creative Directory Gregory Hom.
The objective was to simplify the pages and model the content design off the simple ‘Apple-esque’ premium pages, and get customers to the featured items in the store as well as sell some secondary services on the way. I assume it was successful, as it is still implemented a year after launching. Comp work was tricky because many of the renders were done at different focal lengths, angles, etc.